Company Video & Website Series — Software as a Service
Powersports Support (PSS) provides automated catalog data, inventory and other vital functions to online and bricks-and-mortar Powersports retailers, helping them sell over $100,000,000 per year.
Here is the company's new Home Page branding video — part of an 8-video growth hacking package that saved my client about 50%.
This high-end action-sports video would be right at home on ESPN and other national television networks. By bundling 8 videos into a complete video-for-website package (including 7 instructional subpage videos), I saved my client almost 50% vs. a single production. Keeping project and per-video costs low helps generate massive ROI for my client.
I wrote the script and cut the video to a driving soundtrack using a mix of stock footage and HD screen capture footage. The video shows real-world websites leveraging PSS' Software as a Service, demonstrating the software's features and benefits in entertaining and informative ways.
After just one month of usage, results from the video package prompted the LinkedIn review below, documenting a 3X multiplier in inbound inquiries.
My roles in the production:
Concept, script, soundtrack (incl. narration and music sourcing), stock footage selection, screen footage capture, color-grading, editing.