Sales Video

Robert Cassard

My business survived and thrived during the 2008 crash. Why does 2020 feel so different?

The reality is more bearish than in 2008…at least so far. Shelter-in-place orders and economic uncertainties have caused a reluctance to buy

Robert Cassard

Q: Are you using video marketing to blast open your business?

It's an essential question because video is the most powerful and revenue-generating marketing tool available. Check out the stats: Viewe

Robert Cassard

8 reasons Channel Partners need strategic video content from their vendors...now!

Excerpted from Video Growth Hacking for Channel Chiefs (Business Success Press, 2016) Channel marketers sometimes feel uncertain about...

Robert Cassard

Video Growth Hacking: How to get started

Welcome to my new Video Growth Hacker blog. I'll be writing and vlogging about how to use video content (not advertising) to grow your...

Robert Cassard