CCI Channel Wisdom Podcast: Video Marketing and Growth Hacking for the Channel
CCI Channel Wisdom - Episode 17
Steve Kellam of CCI Global Channel Management interviewed me about the role of Video Marketing and Growth Hacking for the Channel.
Steve is whip-crackin' smart and this wide-ranging back-and-forth dialogue goes about 1000 miles in under 30 minutes! Aimed at channel marketing and sales leaders, but relevant to all business owners.
This is Part 1 (of 2), covering high-level strategies and insights: the essential Why and How of Video Marketing.
Click the Soundcloud image to listen.