Robert CassardJul 12, 20163 minWho are you: Channel Marketer, Sales Chief or Growth Hacker?Excerpted from Video Growth Hacking for Channel Chiefs (Business Success Press, 2016) Your employer's impossible demands Most...
Robert CassardMar 3, 20162 min5 types of videos to delight new customers.A lot of companies are so busy chasing new customers that they forget about current ones. And that’s a huge mistake. Did you know a five...
Robert CassardMay 9, 20151 min6 easy ways to make your video content more relevant.If your video content is still telling people how great your company is and how unique your products are, fugeddaboudit. No one’s gonna...
Robert CassardMay 2, 20151 minVideo Growth Hacking: How to get startedWelcome to my new Video Growth Hacker blog. I'll be writing and vlogging about how to use video content (not advertising) to grow your...
Robert CassardJan 9, 20151 minWild ideas, part two.Maybe it's a little crazy to make kiwis into popsicles. But they look great and taste even better. Hell, they're even good for you. So...
Robert CassardJan 3, 20151 minWild ideas, part one.Chicago, Illinois—1893. The World's Columbian Exposition was looming and so was a 264-foot-tall metal wheel designed by George Ferris. It...