#videostrategy

Robert Cassard

Nov 29, 20161 min read

Can you really "growth hack" with video?

A few weeks ago, I was interviewed by Marketeer, an up-and-coming new social syndication and machine-learning-for-customer-service...

Robert Cassard

Oct 7, 20162 min read

Q: Are you using video marketing to blast open your business?

It's an essential question because video is the most powerful and revenue-generating marketing tool available. Check out the stats: Viewe

Robert Cassard

Jul 12, 20163 min read

Who are you: Channel Marketer, Sales Chief or Growth Hacker?

Excerpted from Video Growth Hacking for Channel Chiefs (Business Success Press, 2016) Your employer's impossible demands Most...

Robert Cassard

Jun 21, 20162 min read

8 reasons Channel Partners need strategic video content from their vendors...now!

Excerpted from Video Growth Hacking for Channel Chiefs (Business Success Press, 2016) Channel marketers sometimes feel uncertain about...

Robert Cassard